- Client

The Weeknd

- Role

3D Design & Animation

Projection Mapping

- Year

13 April 2018

While working with Strangeloop Studios I had the opportunity to create visual content for The Weeknd’s 2018 Coachella performance. Under creative direction from Es Devlin and Lamar Taylor, we set out to create multiple looks that would not only be displayed on Coachella’s massive LED screen but also projection mapped on a 30' 3D scan mask of The Weeknd’s face.

Creative directors Lamar Taylor and Es Devlin had a clear vision of an Afro-Futurist exposition that we were able to bring to life. At Strangeloop Studios we aimed to manifest The Weeknd’s music into a gritty aesthetic and focused color palette. Once combined, these elements made for a once-in-a-lifetime performance.